The program, which will be held at Milad Tower, focuses on the cultural significance of Nowruz as a regional factor in building empathy among nations.
The festival will be jointly organised by Iran’s Cultural Heritage, Handicrafts and Tourism Organisation (ICHTO) and Iranian National Commission for UNESCO, Mehr News Agency reports.
On the sidelines of the opening ceremony, an exhibition of Nowruz photos and calligraphy will be held and a number of professors will deliver speeches on the significance of the traditional custom.
Nowruz which literally means “new day” is the name of the Persian New Year’s day.
Despite its Iranian origins, Nowruz has been celebrated by diverse communities. It has been celebrated for over 3,000 years in Western Asia, Central Asia, the Caucasus, the Black Sea Basin, and the Balkans. It is a secular holiday for most celebrants that is enjoyed by people of several different faiths.
It marks the first day of the first month of the Iranian calendar. It usually falls on March 21 or the previous or following day, depending on where it is observed.
